Hi,
traveller.

This is your pilot speaking.

It is currently 12:01 PM.

You're currently
Landing
on
(DX) 1337 Deceitville
It's
common
Beware

Hostile!

around here—
the internet,
for towns to be
designed to
harm

its own

users.
Learn about the
culture
coersion
of this town &
avoid
exfiltrate
De Corp.®

Creators & maintainers,
Deceitville.

We wish
you,
traveller
all

pleasant
travels,

around
the
town.

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De Corp.®
De Corp.®
Caution
Caution
No Entry Beyond This Line
No Entry Beyond This Line
Caution
Caution
De Corp.®
De Corp.®
De Corp.® April 27, 2024
Confidential

Memo

To: Executive Committee of De Corp.®
From: Prof. De, CEO
Subject:
Urgent
 What is the point of Deceitville?
Dear Committee,

I trust this message finds you all well. Recently I've received many questions regarding the goals of our operation, which I believe can be boiled down to a single line:

What is the point of Deceitville?

In short, we aim to create a confirming public using coersions that can be implemented without knowledge by our consumers. We need to find ways to sell a product, paint an idea, push a narrative, or even create a new reality without the consumer being aware of it. We are not the first company to do something like this, but we are the first that aims to do it in a way that captivates our guests through pretty visuals, luxury, & experience.

If we succeed—we will—we'll have a group of people at our bottom line.

We are now at a critical juncture in our operation, as we are about to welcome our first group of new guests into Deceitville. These guests are visitors from the outside world, who have been unknowingly volunteered to participate in our experiment. They will be arriving in the coming weeks, and will be staying with us for a period of a few minutes at a time.

Thus, in the spirit of hospitality, we urge you to welcome these visitors warmly, offering them an unforgettable experience in our town. Each shop, building, & outlet must be at their top performance. As a reminder of corporate posture even in the face of friendliness or foeness, I have taken the liberty to attach below, our guidelines for engaging with guests:

  1. Do not reveal any information about De Corp.® or its employees.
  2. Attempt to achieve your goal with the guests at all costs.
  3. Important
     Always be aware of adversaries attempting to circumvent our operations.

Refer to the attached company profile on how to further prepare yourselves for this important milestone. We look forward to your continued support & commitment to De Corp.®.

Sincerely,
Prof. De, CEO

Company Profile
De Corp.®
—est. 1969

We design to
coerce
manipulate
trick
convince
users into doing what we want.
Vision

To be the world's most trusted company.

Mission

To design user interfaces that increases the likelihood of users doing what we want.

Our History

We started as an entity to honour Harry Brignull's 2010 work of Deceptive Design, pursuing types & instances of maliciously designed User Interfaces (UIs) found in the wild. It has since been picked up by largely by the acedemic community, with countless articles being published.

We believe it we can utilise it in a way to expand our influence & Harry's legacy in the world.

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